The Korotek platform for luxury hotels and resorts

KoroCRM.

One connected platform for understanding your guests, running your resort, delivering service, and powering your guest app.

KoroCRM resort operations dashboard
01 / 04 GXM 360 · Guest intelligence

Know the person behind every stay.

GXM 360 brings the information your team needs into a single guest view, so service can be informed, personal, and consistent.

KoroCRM guest profile showing guest information and stay details
01

Guest profiles & statistics

Each guest has one profile that gathers personal details, stay history, and statistics over time. Instead of checking several systems, your team opens the guest and sees who they are, how often they visit, and how their stays have gone.

In practice

  • Build a complete picture of every guest: contact details, stay history, and personal statistics in one place.
  • Recognize returning guests instantly and pick up each stay where the last one ended.
  • Give front desk, spa, and service teams the same view of the guest, so no one asks for information twice.
02

Preferences

Record the details that make a stay feel personal — from preferred treatments and dining choices to room setup and communication style. Preferences stay with the profile, so they inform the next stay as well as the current one.

In practice

  • Capture preferences during booking, check-in, or any interaction with the guest.
  • Surface relevant preferences at the right moment, so staff can act on them without searching.
  • Keep preferences consistent across teams, shifts, and properties.
03

Insights & glitches

Guest insights and service issues sit next to the guest record, so patterns become visible and follow-ups do not get lost. A recurring issue is flagged, owned, and resolved rather than repeated.

In practice

  • See insights and reported issues directly on the guest profile.
  • Track each issue from report to follow-up to resolution.
  • Spot patterns across stays and act on them before they affect the next visit.
04

Questionnaires & documents

Bring guest responses, health intake, consent forms, and other documents into the profile. Everything your team needs to prepare for a stay is stored with the guest, not in inboxes or paper files.

In practice

  • Collect guest responses through questionnaires before and during a stay.
  • Attach documents to the profile so they are available to authorized staff at any time.
  • Keep personal information organized, findable, and handled with appropriate care.
02 / 04 OPX 360 · Staff operations

Give every task a clear path forward.

OPX 360 is the staff-focused home for the work that keeps a property running, from a reported issue to a completed inspection.

01

Ticketing

Staff raise tickets for a specific department, sub-department, and category. The system assigns the people responsible, keeps work visible, and escalates delayed tickets to department heads for timely follow-up.

In practice

  • Route each ticket to the appropriate department and sub-department.
  • Assign the relevant staff and track progress through to completion.
  • Escalate late tickets to heads of department for follow-up.
KoroCRM ticketing dashboard showing ticket statuses, locations, and actions
How a ticket moves

Staff raises a ticket

Select department, sub-department, and category.

01 / INTAKE

The right people are assigned

The system routes the job to relevant staff.

02 / INTAKE
Progress monitored
On track 03 / FOLLOW-UP

Work is followed up

The team works on the ticket and tracks its status.

If delayed → escalate 04 / DEPARTMENT HEAD

Department head follows up

If the ticket is late, it is escalated for timely action.

02

Maintenance

Mark individual assets and build specialized maintenance lists for each type of asset, so teams can carry out the right checks for the right equipment.

In practice

  • Identify assets across the property.
  • Create maintenance lists tailored to different assets.
  • Work through the relevant list for each asset.
Asset-based maintenance
01 / IDENTIFY

Mark the asset

Identify the room, facility, or piece of equipment.

02 / CONFIGURE

Build its list

Set up maintenance items specific to that asset.

03 / EXECUTE

Carry out the work

Use the asset's list to guide the team.

03

Housekeeping

Run housekeeping from live room status. Dirty, occupied, and other room states drive the work: supervisors assign rooms to staff for full cleaning or turn-down service, and every finished room is inspected before it is ready again.

In practice

  • See each room's current status — dirty, occupied, and more — at a glance.
  • Assign rooms to housekeeping staff for full cleaning or turn-down service.
  • Have supervisors inspect each room once the clean is finished.
From dirty room to inspected
01 / ROOM STATUS

Room status updates

Rooms show as dirty, occupied, and more.

Dirty Occupied Vacant Clean
02 / ASSIGN

Supervisor assigns

Rooms are given to staff based on their status.

03 / CLEAN

Staff clean the room

Full cleaning or turn-down service.

Full clean Turn-down
04 / INSPECT

Supervisor inspects

The finished room is checked and signed off.

Room ready again
04

Inspections

Inspections can focus on an asset or a task. Build reusable checklists for different inspections and mark or unmark every item as the team goes through the check.

In practice

  • Choose an asset-focused or task-focused inspection.
  • Create checklists that can be repeated for later inspections.
  • Mark or unmark every checklist item during the inspection.
A repeatable inspection
01 / ASSET OR TASK

Choose the focus

Inspect an asset or a task.

02 / REUSABLE LIST

Use a checklist

Create one or reuse it for another inspection.

Reuse for the next inspection
03 / EACH ITEM

Check every item

Mark or unmark each item on the list.

Marked Unmarked
05

Lost & found

Keep lost-item reports and found-item records together. Guests can claim found items, giving staff a clear place to review what was lost, what was found, and who is claiming it.

In practice

  • Report an item that has gone missing.
  • Record items that staff find on the property.
  • Review and process claims for found items.
From report to claim
01 / LOST REPORT

Report a lost item

Record what is missing.

02 / FOUND RECORD

Log a found item

Keep the found item's details on record.

03 / CLAIM & RETURN

Claim the item

Review the claim and coordinate its return.

03 / 04 GDX 360 · Guest services

Service that stays connected to the guest.

From everyday requests to an AI concierge, GDX 360 helps your team respond to what guests need and keep the human touch in every interaction.

01

Guest requests

A guest makes a request in the resort's mobile app. AI categorizes it and routes it to the relevant department. Staff can chat with the guest for more details while the guest sees progress in real time, until a staff member closes the request.

In practice

  • AI classifies app requests and sends them to the right department.
  • Staff chat with guests and ask follow-up questions in the same conversation.
  • Guests follow progress live; staff close the request when the work is done.
A guest request, from start to finish
  1. 01
    GUEST

    Guest sends a request

    From the resort mobile app.

  2. 02
    KOROCRM AI

    AI classifies it

    The request is sorted into a category.

  3. 03
    DEPARTMENT

    Department is assigned

    It reaches the team responsible.

  4. 04
    STAFF

    Staff chat & follow up

    Ask questions and coordinate the work.

  5. 05
    GUEST

    Guest sees live progress

    The request's status stays visible.

  6. 06
    STAFF

    Staff closes the request

    After the work is complete.

02

Wake-up calls

Time-sensitive guest services such as wake-up calls are managed with clarity, so the right thing happens at the right time — every time.

In practice

  • Schedule wake-up calls against each guest's own timing.
  • Confirm completion so nothing is missed during a busy shift.
  • Hand over smoothly between shifts and teams.
03

AI concierge

An AI-powered concierge answers guest questions and helps them discover services, while keeping the human touch — complex or personal matters pass to your staff with the full context.

In practice

  • Let guests ask questions and find services on their own terms.
  • Hand conversations to staff with context when a human should take over.
  • Reduce routine questions so your team can focus on personal service.
04 / 04 CMS 360 · Guest app framework

Your resort app, managed from one place.

CMS 360 is the framework behind property-specific, guest-facing mobile apps. Shape each app's content and available features while keeping your team in control of what guests can discover and book.

Chiva-Som guest app design on a hand-held phone

Chiva-Som guest app

Jayasom guest app design on a hand-held phone

Jayasom guest app

Guest-facing resort apps are separate from the staff-facing KoroCRM mobile app.

See the guest app designs
01

Content management

Manage everything guests see in each resort's own mobile app — from welcome content and activity descriptions to the details that make the app feel like the property, not a generic product.

In practice

  • Update app content without involving developers.
  • Keep content aligned with the resort's brand and tone of voice.
  • Organize and schedule content per property.
02

Feature controls

Turn app features on or off to suit each property. A resort decides what its guests can do in the app, and that can evolve over time without a new app release.

In practice

  • Enable or disable features per property, at any time.
  • Match the app to each resort's services and way of working.
  • Change what guests see without publishing a new version.
03

App usage & notifications

Keep track of how the app is being used and reach guests with push notifications when it matters — from activity reminders to service updates.

In practice

  • See adoption and usage across guests and features.
  • Send push notifications to the right guests at the right time.
  • Understand what guests actually use, so the app keeps improving.
04

Bookable experiences

Present classes, activities, and treatments as a portfolio guests can browse and book in the app — so experiences fill up without a single phone call to the front desk.

In practice

  • Publish classes, activities, and treatments as a browsable portfolio.
  • Let guests book directly in the resort's own app.
  • Keep availability and schedules accurate for every property.

Made for your property

One powerful platform. Your way of working.

Light & dark themes

Choose a light or dark interface to suit the way your team works.

Multiple languages

Make KoroCRM accessible to teams working in different languages.

Fully customizable

Tailor colors, logos, app branding, wording, and dynamic email templates to your company's requirements.

See KoroCRM in context

Let's talk about your resort.

Explore how the modules could work together for your team and your guests.

Book a demo